Caller-Times marketing associate honored for her work in the community

Cynthia Arbuckle

Cynthia Arbuckle, senior associate in marketing at the Corpus Christi Caller-Times,earned a top award at the League of United Latin American Citizens Council No. 1’s award banquet this past weekend.

The group presented Arbuckle with a business professional award.

She was one of ten community members honored at the banquet. Corpus Christi Mayor Nelda Martinez in a city proclamation deemed Feb. 17-23 as “National LULAC Week,” in honor of the group’s 84th anniversary. It was founded in Corpus Christi in 1929 and is the oldest and largest Hispanic civil rights organization in the country

Born and raised in Corpus Christi, Ms. Cynthia Arbuckle is a positive example of a young person who went away to college and returned to work in her hometown. The 1995 W.B. Ray High School graduate earned a Bachelor's Degree in Journalism from the University of Texas at Austin (Hook 'em Horns!) and spent the summer of her senior year interning at the Corpus Christi Caller-Times. Upon graduation in December 1998, Ms. Arbuckle returned to Corpus Christi to begin fulltime work at her hometown newspaper, first starting as a copy editor working nights and weekends in the newsroom.

For the past 15 years, she has worked her way up writing headlines and designing pages, covering the society news, as editor of the weekly Sunday Homes and special sections and also served as Features and Grassroots editor on the newsroom's Metro Desk. Three years ago, an opportunity became available in the Marketing Department at the Caller-Times for a self-starting individual to help lead and build the company’s community relations efforts while extending their brand in our market.

Ms. Arbuckle was the perfect fit and joined the Marketing team in 2010. The two-person department oversees all aspects of public relations and charitable giving for the Scripps property, coordinates the Regional Spelling Bee, administers the Distinguished Scholars scholarship program and Children's Christmas Appeal campaign, and coordinates the annual Best of the Best Showcase. She has been an integral part of building and strengthening the Caller-Times’ ties with many organizations to promote educational programs and scholarship funding for area students. The newspaper helped more than 350 organizations in 2012, and received more than 1,800 requests for support.

Ms. Arbuckle often can be found at many of the functions that the Caller-Times supports, oftentimes with her two young children, Daniel, age 9, and Lily, age 6.

Read more about the awards banquet and other award winners here.